About Us

ALPHAZOO is a young company from beautiful Dortmund in the Ruhr area. Behind ALPHAZOO is a dedicated team of passionate pet owners and experts who have set themselves the goal of revolutionizing the market for sustainable feed supplements, snacks and care products for dogs, cats, horses and small animals: with really good products, most of which are made in-house Production - for the highest quality Made in Germany.


“Every household has its healthy animal” is our vision. The health and well-being of all four-legged friends as well as the long, happy coexistence of humans and animals in harmony with nature is very important to us at ALPHAZOO.

For this reason, we develop sustainable products for dogs, cats, small animals and horses of the highest quality from carefully selected and carefully processed raw materials from nature. Our high standards of honesty, sustainability and care are future-oriented. For a conscious life with animals.


Every day we at ALPHAZOO do our best to ensure that every four-legged friend can lead a fulfilling, long and happy life at the side of their human.


The focus at ALPHAZOO is on innovative, holistic concepts for the optimal nutrition and gentle care of pets and horses based on the latest scientific findings.


We value the highest quality standards: Through strict testing and multi-stage control processes for our snacks for dogs and cats, food supplements and animal-friendly care products, we can ensure the best quality for you and your animal.


“Every household has its healthy animal” is our vision. Our products with carefully selected and carefully processed raw materials from nature form the basis for this.  

Whether for healthy skin and a radiant coat, for joint problems or for prevention - in our raw material lexicon you can find out everything about the raw materials we use and their effect.


When developing our products, we focus on care and sustainability - there's love in it! And because, in addition to animals and people, we also care about the environment, all of our oils, powders, care products and snacks are in sustainable packaging: materials we use include compostable bags, recyclable tinplate and sugarcane bioplastic bottles.

Of course, when you order online, we also make sure to pack the products with as little plastic as possible.

Shipping is climate-friendly and CO2-neutral with DHL Go Green. The compensation takes place via internationally recognized climate protection projects.


We are aware of our corporate social responsibility and regularly support social organizations, such as Tiertafel Stadtallendorf, which our marketing director Jan Balzer co-founded in 2020, or the organization People & Animals United e. V. (PAU).

We also donate for every order to the renowned “Plant for the Planet” project, which promotes climate protection and the reforestation of our forests.